Black Friday and Cross-border logistics

Black Friday and Cyber Monday are events when people are on the hunt for buying and looking for deals, with high intent to make a purchase. Retailers need to take advantage of the fact that most purchases by cross-border shoppers happen within this timetable.

The cultural background and the purchasing power play a large role part when it comes to cross-border ecommerce, especially for those key dates such as Black Friday and Cyber Monday. Globalization has had an important impact on bothglobal consumer behavior and sales trends. Due to the increased popularity of such global festivals, cross border e-commerce is now as enticing as ever.

The holiday shopping season starts earlier and earlier. That means it’s not just a few weeks in December anymore. Black Friday, Cyber Monday, and cross-border shopping have changed the landscape.

As expectations are higher than ever and in a world where next-day delivery is the new trend, cross-border ecommerce logistics face new challenges. For e-retailers, having a well-connected logistics provider can offer an unique opportunity for customers. We are at an exciting time right now with the cross-border shopping trend.

Many of these shoppers are ready to buy now, but many traditional brick-and-mortar stores no longer have a massive advantage. This is where your ecommerce website and social media come in. Content marketing can help you reach more of your customers and drive more of your revenue.

Companies which adopt cross-border ecommerce into their core strategies are more likely to have better global exposure, accelerating their expansion towards new customers who are ready to try new things and types of products. It also highlights the evolution of Black Friday and Cyber Monday sales in different geographical regions, as well as how the digital transformation can support businesses to go global for the most important ecommerce days within one year.

This also means that businesses must now learn to tackle rising customer demands. Therefore, the future and sustainability of strong ecommerce also lies in having a strong cross border strategy that can withstand the complexities and challenges of shifting consumer expectations.

Because your supply chain is only as good as the technology platform backing it, it’s crucial to make sure your third party logistics provider (3PL) has the stable systems and scalability to handle peak volumes.

K-Parcel provide cost-competitive and fully compliant end-to-end e-commerce logistics solutions outbound from China to worldwide destinations, and inbound from worldwide to China and South East Asia.

Get in touch with our team at Project.kparcel.marketing@k-parcel.com

 

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